AI for Start-ups and Business Professionals

Course Structure

• Duration: 2 Weeks (Onsite | Online) 

• Onsite : Saturdays 10am - 5pm  (GMT+1) 

• Online: Tuesdays & Fridays 5.30pm - 8.00pm  (GMT+1) | Sundays 4.30pm - 8.00pm (GMT+1) 

• Labs: 6 Business Application Labs

• Projects: 1 Capstone — AI Business Strategy Presentation

• Theory vs Practical: 50% / 50%

Ideal for

• Startup founders and entrepreneurs building or scaling AI-assisted businesses

• Product managers and business development professionals evaluating AI investments

• SME owners and corporate managers responsible for technology adoption

• Marketing, sales, and customer experience leaders wanting to leverage AI

• Investors, consultants, and advisors who need to evaluate AI-driven businesses

Description

AI is no longer a competitive advantage — it is a competitive necessity. This course gives entrepreneurs, founders, and business leaders a practical, strategic understanding of how to use AI to grow revenue, cut costs, improve operations, and build smarter products — without needing a technical background.

What Participants Will Learn

• Analyse how AI is reshaping Nigerian and African industries and identify the threats and opportunities for your business

  Identify and prioritise AI opportunities specific to your business model and sector

  Apply AI tools for market research, customer segmentation, and competitive intelligence

  Use AI-powered marketing tools for content generation, personalisation, and campaign optimisation

  Automate customer service functions using AI chatbots and virtual assistants

  Evaluate AI product development decisions — what to build vs what to buy vs what to integrate

  Build a data strategy that creates the foundation for successful AI adoption

  Develop and present a business case for AI investment with ROI modelling and risk assessment